• Platforms Take your brand everywhere Platforms

    NBC4 Washington anchors a conversation that's always evolving. With the new NBC Washington Nonstop channel, city website, digital out-of-home and mobile, your brand has the spotlight.  Learn More

  • Content Influence the conversation Content

    From marquee events to buzzworthy local trends, NBC4 Washington reflects what's happening now. With our trusted, positive voice and high-quality local content, we celebrate Washington.

  • Solutions Massroots marketing Solutions

    Our massroots marketing approach aligns grassroots strategy with the powerful reach and resources of NBC. In partnership with advertisers, we create campaigns with deep local impact.



Featured Capabilities + Platforms

Capabilities + Platforms Details


What Locals Watch

NBC4 Washington is a trusted voice in one of the country's most influential markets.  The new NBC Washington Nonstop channel takes a deeper dive into the authentic local experience, 24/7.



Where Locals Engage

Our video-rich city website deliver timely local news, lifestyle and entertainment stories to highly engaged communities.



Wherever Locals Are

As locals experience the city, NBC4 Washington is their trusted consultant.  Our city app empowers them with website intel - right now.


Live Events

Where Locals Go

When people gather and Washington's buzzing, we're there.  Engage with your audience in person at popular local events drawing crowds of 50,000-plus.


Creative Solutions

How Locals Engage

Our sales marketing and production teams partner with advertisers to make deep local impact.  Massroots marketing aligns grassroots strategy with the powerful reach and resources of NBC.  


Audience Insights

Who Locals Are

NBC Local Advisors' online panel gives advertisers access to active and engaged locals, providing feedback on brand strategy, product development, promotions and more.